You might be expecting the answer to be: ‘Luxe is the next step up from Hybrid®’. But it’s more about making sure every sleeper gets exactly the level of mattress they want.
Our best-selling Simba Hybrid® is all about delivering an incredible night’s sleep for everyone. When it first came out it turned the mattress world upside down with its unique combination of springs, memory foam and Simba innovation like Simbatex. And all in a mattress that fits in a box and doesn’t break the bank.
In contrast, the Luxe is for people looking right at the top of the luxury mattress market. For these serious sleepers we wanted to create a mattress like no other: luxury done Simba-style, not just beautifully made but filled with sleep innovation and engineering. For example, it’s the first mattress in the world to feature 10,500 of our unique conical pocket springs (there are 4,000 in the topper alone). Limitless luxury. And all in a mattress that still fits in a box.